On
this date in 1966, a patent was granted for the game of Twister. 10
things you might not know about Twister.

Twister
was invented by Ron Guyer, when he was working in his father’s ad
design office trying to come up with an idea for an ad for shoe
polish when he suddenly had a completely unrelated idea: What if
there was a game where the players are the pieces?
Guyer
experimented with a few ideas and eventually applied for a patent
for the game we know today, although his original name for it was
“Pretzel” because that was what the players would end up looking
like.
Pretzel,
however, was already in use as a name for a toy dog already on the
market, so toy company Milton Bradley changed the name to Twister.
Guyer hated the name, however, as he associated it with deadly Tornadoes and not a fun evening playing games with family and
friends.
Its
first tagline was ‘The game that ties you up in knots.’
It
got off to a rocky start because some retailers, including Sears,
decided it was too racy to sell. They called it ‘sex in a box’
and boycotted it. Even some executives at Milton Bradley agreed and
thought mixed sex games would be in poor taste. Even using cartoon
characters on the box rather than photographs of real people failed
to placate the detractors.
The
company were about to give up on Twister, but they’d already
forked out for a promotional slot on Johnny Carson’s show. That
went ahead, with Carson playing Twister with actress Eva Gabor.
Which, you’d think, would only reinforce the risqué reputation.
In any event, the public loved it. The day after the show aired,
people were queuing outside Abercrombie and Fitch, one of the few
shops which hadn’t boycotted the game. Guyer says. “By Christmas
1966, we were the game of the year.” There were subsequent press
reports that teenagers were playing the game naked, which would have
dealt a severe blow in relatively prudish 1960s America, but it all
blew over and Twister, and the company, survived.
Twister
was banned in Germany, not because it was too sexy, but because at
the time, it was frowned upon in that country for women to take
their shoes off in public.
Colour
blind and even totally blind people can play, thanks to adaptations
to make it more accessible, using textures and Braille. Sighted
players can join in wearing blindfolds. Blindfolded Twister is an
accessible variant with four different tactile symbols on the mat.
In
2015, Twister was inducted into the National Toy Hall of Fame.
The
record for the world’s largest Twister board was set in 2015
country music singer Thomas Rhett spliced together 1200
regular-sized mats to create a 27,159 square-foot playing area as a
publicity stunt at one of his concerts. The record for the most
players, however, wasn’t broken at this event. The 1987 record of
4,160 players was still held by students at the University of
Massachusetts.
I also write novels and short stories. If you like superheroes, psychic detectives and general weirdness you might enjoy them.